CAMPAIGNS MANAGEMENT
Running campaigns across Google, Meta, TikTok, and everything else shouldn’t feel like guesswork or a full-time job on top of your real one. we help you plan, launch, and continually optimize performance campaigns that reach the right people, guide them through a clear funnel, and turn ad spend into measurable leads and revenue. Instead of chasing vanity metrics, we focus on the numbers that matter: cost per lead, conversion rate, and real return on ad spend.
Benefits & Features
Always-on growth partner – We plan, launch, and optimize your campaigns so you don’t have to juggle platforms and dashboards.
Multi-channel approach – Google, Meta, TikTok, LinkedIn, email, and more – wherever your audience actually spends time.
Smart targeting & audiences – Reach the right people based on interests, intent, behavior, and lookalikes.
Conversion-focused creatives & copy – Ads and messages that are clear, compelling, and built to convert, not just get clicks.
Continuous optimization – A/B testing, bid adjustments, and creative refreshes to keep performance improving over time.
Transparent reporting – Easy-to-read reports and insights so you always know what you’re getting from your ad spend.
Workflow / What’s Included
Strategy & Channel Selection
Understand your goals, offer, and target audience.
Choose the right platforms (Google, Meta, TikTok, LinkedIn, etc.) and campaign types.
Campaign & Funnel Planning
Define messaging, offers, and customer journey (from first touch to conversion).
Map out landing pages, lead forms, and follow-up steps.
Creatives, Copy & Setup
Create ad copy, visuals, and formats tailored to each platform.
Set up campaign structure, audiences, tracking, and conversion events.
Launch & Optimization
Launch campaigns in phases to test different audiences and creatives.
Ongoing optimization of targeting, budgets, bids, and ads based on data.
Retargeting & Scaling
Retarget warm audiences (visitors, engagers, leads).
Scale winning campaigns while keeping costs under control.
Reporting & Strategy Sessions
Regular performance reports with clear takeaways.
Strategy calls to decide next steps, new tests, and future campaigns.
Success Metrics / Results
We measure campaign success in meaningful outcomes, not just impressions:
Cost per lead / acquisition: lower cost to get qualified leads or customers.
Conversion rate: more people taking key actions (sign-ups, bookings, purchases).
Return on ad spend (ROAS): how much revenue you generate for every $ spent.
Lead quality: better-fit leads that are easier for your sales team to close.
Audience growth: more traffic, followers, and remarketing audiences to work with.
Our role is to act as your campaign partner – constantly testing, learning, and improving so every month your marketing gets smarter and your results get stronger.